20 June 2018

L’ORÉAL PARIS X BALMAIN 12 LIMITED EDITION COUTURE MATTE SHADES BY COLOUR RICHE Discover edgy, matte shades encased within an exclusive pack, designed by Olivier Rousteing, Creative Director Balmain. Featuring 12 fashion-forward shades powered by the creamy Colour Riche Matte formula, the collection is inspired by three runway themes that define Balmain’s modern tribes. Each tribe distinguishes a different form of femininity with an associated earthy stone: green marble for the SAFARI beauty, Onyx for the glamorous COUTURE and Malachite for edgy ROCK. Each tribe has four unique shades, each carrying not just a name, but an attitude, to bring all women together in celebrating diversity. Olivier Rousteing and Balmain bring their iconic vision and creative direction to L’Oréal Paris lipstick, Colour Riche, in their first-ever beauty collection. The formula is infused with pure pigments and camellia oil to create our richest colour and most moisturising matte finish~watermark